Sunrise has officially signed the exclusive distribution aggreement with Wichard and Profurl for the Chinese mainland on 1st April, 2013. In 2013 China (Shanghai) International Boat Show, Sunrise has invited Mr. Erwan Godart, the General Sales Manager and Mr. Greg Butchart, the Asia Pacific Sales Manager to present at the show for product training. It was also a great opportunity for them to gain a direct local market feedback and the Chinese marine industry tendency.
The Wichard Company was founded by Henri Wichard in Thiers in 1919. The company is both a world leader in marine fittings and a dominant industrial actor in various other industrial sectors: aeronautics, medical, automotive etc. Today the Wichard Group brings together products of the Wichard (marine and precision forging) and products of Profurl (sail furlers).
The distribution of Wichard has enhanced Sunrise Marineware product offering to the Chinese OEM boat buillders and fufuils the demand of rapid growth of retail market.
from left to right: Nicolas Lancelin, Alan Lan, Erwan Godart and Greg Butchart
Sunrise Marineware Ltd is the one and only sailing equipment specialist in China with unparalleled product offering. We have fully setup local inventory, in-house pre-sale and after-sale technical personnel to distribute our products and services to Chinese OEM boat builders, as well as authorized national wide local dealers. The brands exclusively distribute by Sunrise Marineware are: HARKEN, SPINLOCK, WICHARD, PROFURL, MCLUBE, EDSON, GOIOT, LANCELIN, SPARCRAFT, TYLASKA, ECO-SISTEM, OCTOPUS, ATI, FLEXICAT, ISMARINE, PSP MARINE.